It’s increasingly challenging to be heard above the pitter patter and companies bend over backward to stay above the online community pool. You may have heard of us through the grapevine, or many of you may not be in the loop (yet), but here is what we do: a lot of things. Ultimately we’re here to punch through the noise. (more…)Read more
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It’s incredible how anyone can set up a business wherever and whenever. You could even do it from the comfort of your bed, conceived from a late night thought perhaps. It’s as easy as jumping online, securing a domain name, then spamming your mates’ social feed about your newfound baby or something cooler like investing in online ads. (more…)Read more
The conversation around fraudulent practices in influencer marketing was revisited after Unilever CMO Keith Weed announced its possible partnership termination with influencers who didn’t organically gain their following, i.e. bought followers.
Whether crowded malls give you anxiety or you have no time to leave the office for a new wardrobe, it’s hard not to love online shopping. It’s quick, convenient, and is a big business as its own entity. With stronger integration and the foundation of social media marketing, you could further propel your online retail business to success.
The ever-changing nature of digital marketing loves to keep us on our toes. To our fellow Chief Marketing Officers out there, how’s the constant digital transformation treating you? It’s as though whenever new technologies enter the market, you need a new outlook on basically everything. Traditional marketing organizations, in particular, need to be thinking two steps ahead. On the other hand, Bali based digital marketing agency and creative studio KUMO prefers to ride the wave (of trends) that come our way.